We’re working on a new series of posts, intended to familiarize you and help you understand the process of selling new technologies, products (e.g. product as a service) to major players on the market.

We’re wondering which issues you will deem most important. Instead of overthinking this, we decided to invite you in to help us choose the direction. Please see the suggested topics and comment with your selections.

Here they are:
a) How to define your offer precisely and prepare an efficient solution for your first key client.
b) Ways to build trust and convince a major player to your product.
c) Milestones in monetizing new technologies.

Wish you a pleasant day,
Sulma & Sulma

P.S. Feel free to drop in your own suggestions. We’ll consider them for future posts. 🙂

photo: Mikito Tateisi